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Build Your Author Platform: The New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps
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Build Your Author Platform: The New Rules: A Literary Agent's Guide to Growing Your Audience in 14 Steps

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4.21  ·  Rating details ·  48 Ratings  ·  12 Reviews
A great book is no longer enough. Author platform is the most powerful key to success in today’s saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. An author platform is essential to making each book a success, and even more, becomes the power source for building bigger audiences for ...more
Paperback, 384 pages
Published May 13th 2014 by BenBella Books (first published May 6th 2014)
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Josiah
Aug 29, 2017 rated it really liked it
Shelves: books-on-writing
Pretty good overall. I ended up skimming through a fair bit of this since not all of it was particularly relevant, but when reading about the social networks/marketing tactics I wanted to focus on, I tended to find their advice pretty helpful. They spent a fair bit of time talking about how to practically create a Facebook/Twitter/insert-service-here account, which as a native of the digital world I found a bit annoying and useless. That being said, I'm aware that not everyone is used to how to ...more
Rob Kall
May 08, 2018 rated it it was amazing
a valuable resource. As I prepare for my book being released by SelectBooks this book has proved very helpful in strengthening my author platform and plans for making the most of it.
Lora
May 24, 2014 rated it liked it
I haven't finished this book (a giveaway win by the way), but it is arranged in such a way that you can read each stand alone chapter on your own time. So I'm going to do my review and then continue coming back to the book itself at my leisure.
This is a worthwhile book for the author who wants to learn more about promoting themselves. For the beginner, there is nearly everything in here, in one place, in enthusiastic, can-do language with well organized chapters. For the more experienced author,
...more
Mary Ann
Nov 05, 2015 rated it it was amazing
How to- chapters can be very boring or very helpful. This book has a collection of both types. While I sometimes skimmed a section because I was overly familiar with what the authors were telling me to do. In other sections of the book, I slowed down, looked up websites and learned techniques for working with Twitter, LinkedIn and other sites.
As an author with an unpublished novel making the rounds, I keep reading and hearing the phrase, “build your author platform.” I’ve read a few other book
...more
Edgar Alan Cole
Jul 07, 2015 rated it really liked it
For someone who is a brand new author, this is an excellent book. For a somewhat seasoned author, I found the book useful, but many of the strategies the book mentioned were things I was already doing. I can say that the book did help me improve many of the strategies that I was already implementing. The two strategies I didn't find very useful were using Linkedin and Facebook to build your author platform. To me these two social sites are kind of useless to an author, especially Linkedin. I hav ...more
Linda
May 22, 2014 rated it it was amazing
I got my free copy of this useful and user-friendly book here on Goodreads.

Geared toward published writers, the book is full of helpful advice for setting up and using social media. There are checklists and a pull-out guide to make it easy. I don't think the information here is specific only to writers, and see many more applications than selling books. Anyone with something to sell could make use of the information here.

While I use email and Facebook every day I've yet to send a tweet. Should I
...more
Dallas
Aug 30, 2014 rated it really liked it  ·  review of another edition
Shelves: self-help
This book is full of practical information on how to set up your author platform. In fact, it's so chock a block full of what to do, that it becomes mind-blowing. However, it is certain if you follow the plan outlined you will have the author platform your desire, or rather, the author platform that you need for today's promotion and marketing of yourself and your books. You will need to dip back into this book as you go. Well worth the read, and a must for all aspiring authors. Be quick though, ...more
Ann Addley
Aug 24, 2014 rated it really liked it
Shelves: non-fiction
This is a great book, it covers a large range of activities to market authors, from the common sense to ingenious insider tips. It is well set out and easy to follow, though I do think a lot of the forward matter is unnecessary.
Ruby Madden
May 10, 2014 rated it it was amazing
What can I say? Fabulous resource for aspiring authors/writers who are cultivating their reading audience. An invaluable tool. A worthy investment. A must-buy. Five stars, easy.
Lisa Annesley
Jul 29, 2014 rated it it was amazing
An excellent, up-to-date, comprehensive book that covers the author's platform. It's the only reference you need on the subject.
Jessica Christian
Nov 03, 2016 rated it really liked it
I very helpful read.
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Carole Jelen, VP/Literary Agent of 22 years has created thousands of publishing contracts and author client successes. Carole's wide publishing audience has been built and accumulated steadily over decades through combining traditional networking expansion and continually adding layers of audience through multiple digital avenues. Her publishing editorial contributions span a generation, including ...more
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